Biblioteca "Dr. Ángel Martínez Garza" catalog

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Aaker,David A.

Liderazgo de marca / por David A. Aaker y Erich Joachimisthaler - 357 páginas : ilustraciones, figuras, gráficas - Líderes del management .

ISBN: 84-234-2387-5

Subjects--Topical Terms:
Marketing
Mercado--estrategías

Dewey Class. No.: 658.8 / A3y

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