Biblioteca "Dr. Ángel Martínez Garza"

Catálogo DICEA

Mercadotecnia conceptos y aplicasiones / Charles D. Schewe y Reuben M. Smith.

By: Schewe, Charles DContributor(s): Smith, Reuben MMaterial type: TextTextLanguage: Spanish Publisher: México, D.F. : McGraw-Hill-Interamericana., 1993Description: 724 páginas : ilustraciones, gráficas, cuadrosISBN: 968-451-279-1Subject(s): MercadotecniaDDC classification: 658.8
Item type: Libro
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