Biblioteca "Dr. Ángel Martínez Garza" catalog › Details for: Marketing competitivo : un enfoque estratégico /

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Marketing competitivo : un enfoque estratégico / por John O´Shaughnessy

By: O´Shaughnessy, JohnMaterial type: Text

TextLanguage: Spanish Publisher: México : Díaz de Santos, 1991Description: 603 páginasISBN: 84-87189-77-6Subject(s): Marketing | MercadeoDDC classification: 658.8

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Current library	Collection	Call number	Copy number	Status	Date due	Barcode
División de Ciencias Económico Administrativas Dr. Ángel Martínez Garza	Colección General	658.8 O8y (Browse shelf (Opens below))	C.1	Available		009701

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Previous	658.8 O7 OECD journal : financial market trends/	658.8 O7 OECD journal : financial market trends/	658.8 O78 La publicidad en televisión /	658.8 O8y Marketing competitivo : un enfoque estratégico /	658.8 P3 La esencia de la mercadotecnia de servicios/	658.8 P37 Marketing estratégico : desde el paradigma esencial /	658.8 P37 Marketing estratégico : desde el paradigma esencial /	Next

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