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Marketing estratégico / Lambin Jean Jacques. by Lambin, Jean-Jacques. Edition: 2Material type:  Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México, D.F. : McGraw-Hill., 1991Availability: Items available for loan: Call number: 658.8 L3y 1989 (3).
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Marketing / Charles W. Lamb, Joseph F. Hair Jr. y Carl McDaniel. by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl. Edition: 4Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México, D.F. : International Thomson Editores., 1998Availability: Items available for loan: Call number: 658.8 L35y 1998 (4).
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Mercadotecnia / Willian Zikmund, y Michael D´ Amico. by Zikmund, Willian | D´Amico, Michael. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México, D.F. : CECSA., 1993Availability: Items available for loan: Call number: 658.8 Z5y (1).
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Marketing estratégico / por Jean-Jacques Lambin by Lambin, Jean-Jacques. Edition: 3Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Mc Graw-Hill, 1995Availability: Items available for loan: Call number: 658.8 L3y 1995 (1).
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Marketing : conceptos y estrategias / por William M. Pride by Pride, William M. Edition: 9Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : MacGraw-Hill, 1997Availability: Items available for loan: Call number: 658.8 P7y 1995 (1).
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Marketing internacional / por Subhash C. Jain by Jain, Subhash C. Edition: 6Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Thomson, 2001Availability: Items available for loan: Call number: 658.8 J3y 2001 (4).
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Curso de marketing / Cinzia Ameri Molzer by Ameri Molzer, Cinzia. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: Barcelona : De Vecchi, S.A., 1996Availability: Items available for loan: Call number: 658.8 A54 (1).
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Marketing internacional / por Michael R. Czinkota by Czinkota, Michael R. Edition: 7Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Thomson, 2004Availability: Items available for loan: Call number: 658.8 C9 2004 (3).
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Marketing global / por Warren J. Keegan by Keegan,Warren J. Edition: 5Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: Madrid : Prentice Hall, 1997Availability: Items available for loan: Call number: 658.8 K44 1995 (2).
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Dirección de marketing / por Philip Kotler, Kevin Lane Keller by Kotler, Philip. Edition: 12Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Prentice Hall, 2006Availability: Items available for loan: Call number: 658.803 K6 2006 (1).
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Marketing / por Charles W. Lamb by Lamb, Charles W. Edition: 6Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Thomson, 2002Availability: Items available for loan: Call number: 658.8 L35y 2002 (2).
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Fundamentos de marketing / por Philip Kotler y Gary Armstrong by Kotler, Philip | Gary Armstrong. Edition: 8Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Pearson Educación, 2008Availability: Items available for loan: Call number: 658.8 K8y 2008 (1).
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Métricas del marketing/ por Alejandro Domínguez Doncel by Domínguez Doncel, Alejandro | Muñoz Vera, Gemma. Edition: 2Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: Madrid,España : ESIC, 2010Availability: Items available for loan: Call number: 658.8 D6 (1).
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Estrategia de marketing/ por O. C. Ferrell by Ferrell, O. C | Hartline, Michael D. Edition: 3Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : CENAGE LEERRING, 2006Availability: Items available for loan: Call number: 658.8 F4y (10).
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Marketing internacional/ por Michael R. Czinkota by Czinkota, Michael R | Ronkainen, Ilkka A. Edition: 6Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Pearson Educación, 2002Availability: Items available for loan: Call number: 658.8 C9 2002 (1).
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Mercadotecnia/ por Richard L. Sandhusen by Sandhusen, Richard L. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : Patria Cultural, 2002Availability: Items available for loan: Call number: 658.8 S35y (1).
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Marketing / por Charles W. Lamb y Joseph F. Hair by Lamb, Charles W | Hair, Joseph F. Edition: 8Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : CENGAGE Learning, 2006Availability: Items available for loan: Call number: 658.8 L35y 2006 (7).
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Fundamentos de marketing/ por Charles W. Lamb by Lamb, Charles W | Hair, Joseph F. Edition: 4Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : THOMSON, 2006Availability: Items available for loan: Call number: 658.8 L32y (5).
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Marketing Internacional / por Philip R. Cateora by Cateora, Philip R. Edition: 10Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México, D.F. : McGRAW-HILL, 2001Availability: Items available for loan: Call number: 658.8 C38y (1).
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Food supply chain management/ by Michael A. Bourlakis by Bourlakis, Michael A | Weightman, Paul W. H. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Estados Unidos de América : Blackwell, 2004Availability: Items available for loan: Call number: 658.83 B68 (1).
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e-Commerce/ by Jeffrey F. Rayport by Rayport, Jeffrey F | Jaworski, Barnard J. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Estados Unidos de América : McGraw-Hill, 2001Availability: Items available for loan: Call number: 382 R3 (1).
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Principles of international marketin/ by Michael R. Czinkota by Czinkota, Michael R | Ronkainen, Ilkka A. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Canadá : CENGAGE, Learning, 2010Availability: Items available for loan: Call number: 658.8 C95 (5).
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Perspectives on marketing/ by Jason I. Miletsky by Miletsky, Jason I | Hand, Michael. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Canadá : CENGAGE, Learning, 2009Availability: Items available for loan: Call number: 658.803 M5 (5).
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