Estrategias de marketing : un enfoque orientado al consumidor / por Steven P. Schnaars
Material type: TextLanguage: Spanish Publisher: Madrid : Díaz de Santos, 1994Description: 384 páginasISBN: 84-7978-113-0Subject(s): Marketing | Mercadeo -- EstrategíasDDC classification: 658.8Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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División de Ciencias Económico Administrativas Dr. Ángel Martínez Garza | Colección General | 658.8 S2 (Browse shelf (Opens below)) | C.1 | Available | 006186 |
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