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Mercadotecnia / Willian Zikmund, y Michael D´ Amico. by Zikmund, Willian | D´Amico, Michael. Material type:  Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México, D.F. : CECSA., 1993Availability: Items available for loan: Call number: 658.8 Z5y (1).
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El factor humano y las ventas / César Ramírez Cavassa by Ramírez Cavassa, César. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México : IMCP, 1999Availability: Items available for loan: Call number: 658.83 R3 (1).
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Publicidad : principios y prácticas/ por William Wells by Wells William. Edition: 3Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México, D. F. : Prentice-Hall Hispanoamericana, 1995Availability: Items available for loan: Call number: 659.11 W 4Y 1995 (1).
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La publicidad en televisión / por Enrique Ortega Martinez by Ortega Martínez, Enrique. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: España : Mundi-Prensa, 1992Availability: Items available for loan: Call number: 658.8 O78 (1).
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Ciencias sociales/ por CIDCA by Centro de investigación y documentación centroamericana. Material type: Text; Format:
regular print
; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: Guatemala : CIDCA, 1977Availability: Items available for loan: Call number: 300.18 A3 (1).
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